Fundraising Appeals Toolkit

Learn how to create an optimized fundraising appeal letter & fast track the creation of one of your nonprofit organization

Our Fundraising Toolkits allow busy nonprofit professionals to fast track the implementation of fundraising best practices. You don't have to start from scratch or reinvent the wheel ... who has time for that?

Each toolkit provides the knowledge, examples and a step by step process for turning fundraising theory into something actionable for your organization.

To accomplish this goal, each tune up is organized as follows:

Step 1 – LEARN

  • You’ll watch a webinar on the topic to learn the best practices in this area of fundraising (in case you didn't see @fundraiserchad do it live);
  • You'll review five top notch samples of how other nonprofit organizations have implemented these best practices;
  • You'll watch a brief video, featuring @fundraiserchad, with bonus tips and potential pitfalls to watch out for;

Step 2 - APPLY

  • You'll follow a step by step implementation checklist to put these best practices into action for your nonprofit organization;
  • Editable template(s) will be provided to ensure fast progress;


  • As you complete your work, you'll be presented with a series guides and articles which review higher level strategies and tactics in case you want to refine your work even further (or for next time).

You'll also have the opportunity to schedule a one on one Q&A call with @fundraiserchad (for an additional fee), should you want specific feedback on your work.

All fundraising toolkits are currently priced at $89. Toolkits are hosted on the Teachable platform for secure credit card processing and reliable 24 hour access.

Your Instructor

Chad Barger, CFRE
Chad Barger, CFRE

Chad Barger [BAR-jur] teaches small charities to fundraise more effectively. He is a sought after nonprofit fundraising consultant, trainer and coach.

Chad is the chief strategist and owner of the firm Productive Fundraising, which specializes in affordable fundraising coaching for small, but mighty, nonprofit organizations.

He is better known to many as @fundraiserchad, a trusted guide to the fundraising tactics and tools that are working today. Every week, Chad publishes free fundraising tips and resources to his popular email listand through his free webinar series.

Chad has spent his entire career as a fundraiser. He has worked in large shops and small in a variety of sectors (higher education, social services and the arts). He has built fundraising programs from the ground up, rebuilt fundraising programs back to their former glory and taken stagnant organizations to the next level. The campaigns that he has worked on have raised in excess of $40 million dollars for the charities that he’s had the honor of serving.

As a Master Trainer for the Association of Fundraising Professionals, Chad is a frequent presenter at nonprofit conferences. Chad serves as an Adjunct Instructor at Messiah College, teaching their fundraising course. He is an active member of the Association of Fundraising Professionals (AFP), and is a past president of the Central Pennsylvania Chapter. He also serves on AFP’s Content Advisory Committee at the international level and is the ringmaster of #AFPeeps U (social media training) at #AFPICON (the AFP International Conference). Chad is a regular contributor to Advancing Philanthropyand has been interviewed for the Chronicle of Philanthropy, the two leading publications in the field. He earned his Certified Fund Raising Executive (CFRE) credential, the first globally-recognized credential for fundraising professionals, in 2007. Chad is also a Certified Nonprofit Professional (CNP). He is the 2018 recipient of the Central Penn Business Journal’s Nonprofit Leadership Excellence Award.

Chad is a graduate of Slippery Rock University (SRU) where he got his fundraising start as a student phone-a-thon caller. At SRU, Chad served as an AmeriCorps member leading fellow students on community service trips across the country, which shifted his career focus to the charitable sector. He currently serves on SRU’s Philanthropy and Nonprofit Program Advisory Council.

When he’s not training a nonprofit board of directors to be better fundraisers or conducting a fundraising coaching call, Chad is typically spending quality time with his family, serving as a scout leader with Cub Scout Pack 279, cheering the Steelers on to their seventh ring or hiking in the woods.

Frequently Asked Questions

How long do I have access to the toolkit?
How does lifetime access sound? After enrolling, you have unlimited access to this toolkit for as long as you like - across any and all devices you own.
What if I am unhappy with the toolkit?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days, explain what went wrong and we will give you a full refund.

This course is closed for enrollment.